About us
The founder's broad market vision and creativity drove the company towards innovation, leading to the commercialisation of a line of LVTs consisting of planks and tiles. This proved to be a successful choice with sales confirming the product insight, ahead of all other resilient flooring specialists.
Thanks to a background in fashion and design, the company turned towards sophisticated colours and refined design. Thus was born the brand the first LVT collection in ten wood-effect planks that immediately conquered the Italian market.
the first LVT collection in ten wood-effect planks that immediately conquered the Italian market.
Il successo travolgente porta all’inserimento di tre nuove piastrelle effetto pietra e alla nascita della collezione TOPwhich anticipates design trends with a sophisticated style.
After a year of testing and research, two new collections are launched: DESIGNrevolutionary tatami effect texture and MINERAL, unprecedented resin effect in tiles.
DESIGNrevolutionary tatami effect texture and MINERAL, unprecedented resin effect in tiles.
In response to growing market needs, the 2.5, the first plank collection with 7 wood-effect variants in the Dry Back version that introduces the new total gluing system without interlocking, expanding the laying possibilities, even vertically.
2.5, the first plank collection with 7 wood-effect variants in the Dry Back version that introduces the new total gluing system without interlocking, expanding the laying possibilities, even vertically.
First in Italy, the company raises the technical level of its products with the new rigid LVT (SPC) converting all the collections to floating laying. After exploring the indoor world, research moved on to the outdoor flooring range, giving birth to the brand 
DECKINGa new generation of wood composite for outdoor use.
DECKINGa new generation of wood composite for outdoor use.
An important step forward: the direct coupling of the mat to the floor, thus decisively completing the evolutionary path of the products, with unparalleled levels of sound absorption and simplifying installation. Aesthetic research and ever-increasing creativity lead to the collection CHARME, unique, inspired by the effects of today's avant-garde carpets.
CHARME, unique, inspired by the effects of today's avant-garde carpets.
What already seemed perfect is further enhanced by a new type of interlocking that facilitates installation and the ‘register’ finish of the new collection MAXI: matt effect, the natural grain enhances the realism, also tactile, of the finish.
MAXI: matt effect, the natural grain enhances the realism, also tactile, of the finish.
At a time of absolute global crisis, the company confirms its philosophy by increasing the thickness - and therefore the quality - of all its products from 5 to 6 mm, without any price increase. To meet the growing demand for fully bonded materials, it introduces the new collection XL 55, four wood-effect variants in register in a larger format.
XL 55, four wood-effect variants in register in a larger format.
A new frontier that allows the creation of geometries capable of capturing the attention of architects and interior designers: XL 55 is joined by the collection SCACCO, two square tiles with a noble stone effect which, combined with the planks, offer extensive creative possibilities.
SCACCO, two square tiles with a noble stone effect which, combined with the planks, offer extensive creative possibilities.
One year, 3 novelties.
The collection is completed with the format HERRINGBONE, Italian-style herringbone laying. A new era for exterior and interior wall cladding with decorative panels 
. But the real glimpse into the future is the floor 
the new frontier of wooden floors.
is completed with the format HERRINGBONE, Italian-style herringbone laying. A new era for exterior and interior wall cladding with decorative panels . But the real glimpse into the future is the floor the new frontier of wooden floors.
